Reason: He has not only got a great physique, but also kept on the right track for a long time, showing that bb can be an important part of a healthy lifestyle, while not the only thing in life. His blogs are very well structured and full of reasonable arguments, also showing that intelligence, determination and persistence are unavoidable characteristics of a successful bodybuilder.
Reason: I'm the same age and while I do pretty good at the gym and I look better than most of my peers (bf, physique, etc), I am guilty of some of the sins reteidxx mentions like doing a set then shooting bull for 5 minutes, not always giving it 100% when I go to the gym, stuff like that. So he talks about this stuff in no uncertain terms and calls you out on it - no excuses. I like that.